tradeshow

Create Successful Soundbites & Perfect Posts

COURSE OBJECTIVE: Make the most of traditional and social media with succinct, relevant, attention getting messages

WHO IT'S FOR: Anyone who represents the company in the media or in public

CLASS SIZE: 10-20 participants

This ½ day, hands-on technology workshop explains the ins and outs of meaningful social engagements and demonstrates how to build a following. Success is only a click away!

Tradeshows, conferences and business events are perfect opportunities to share the corporate messages in personal ways.  But, do employees know how to craft meaningful tweets – or posts that will generate ‘click through’ to the company website and, as a result, grow the business?

Even though the media landscape has changed, the basic human instinct of (WIIFM) What’s In It For Me, remains…we just have to do the explaining more quickly.

Alicomm’s half-day, “Successful Soundbites and Perfect Posts: Mastering Brevity in Business Communications” training will teach business contributors:

  • How to pitch content to customers through social media,
  • How to pique interest in company activities with video snippets,
  • How to increase clickthrough rate (CTR) by enticing customers to want more information,
  • How to use buzz words with measurable impact,
  • How to maximize SEO with tweets and posts,
  • How to use mobile phones and iPads on the spot for content marketing (at trade shows, business events, conventions, etc.), and
  • How to utilize hashtags.
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